Source : Arnonmedia
Indian fantasy sports platform 11Wickets, an initiative of Ability Games, which was launched just a couple of months back has signed Sunny Leone as its brand ambassador. 11Wickets, a new online game software, which can be accessed on the app and website both is a platform where cricket and football enthusiasts can express themselves with passion, optimism, strength and knowledge, through their fantasy team, while also being rewarded with cash prizes for doing well.
“We aim to make 11Wickets an iconic and ground-breaking brand, a champion of fantasy sports, and I am so happy that Sunny Leone is being part of this family now. There’s a cultural shift happening, which 11Wickets celebrates, where sports knowledge is recognised, and I’m so proud of getting Sunny as our product’s brand ambassador, as we know her childhood link with sports in particular hockey,” said Founder and CEO of 11Wickets, Navneet Makharia.From now on, she will be promoting 11Wickets across all media platforms and the brand is expected to greatly benefit from this association. “I’m really glad to be a part of 11wickets.com! I have been learning online cricket for a while now. 11wickets’s name is synonymous with online cricket in India – it was an immediate yes from my side. It’s amazing to see the growing passion for cricket and I would love to be a part of this journey,” said Leone after the association was confirmed.