Thanks to a marketing campaign by the prominent Japanese AC manufacturer-Daikin, a bus stand on the Ring Road in Lajpat Nagar became the first in Delhi to be air-conditioned. City dwellers are happy and took it to celebrate it on various social media platforms including Twitter praising the project as timely as it that time of the year when temperatures soar to 40+ levels. Delhi has already begun to experience high temperature sometimes rising up to 43°Celsius in some parts of the city.
The bus stop was covered with transparent plastic curtains, and photos showed a large AC unit installed inside, secured with a chain. An unnamed government official said that the installation was done by Daikin, a Japanese multinational firm in cooperation with a private agency that has advertising rights on Delhi Transport Corporation’s bus stands. Advertisements for the company’s products were also put up. However he didn’t clarified on how long the project will continue. Delhi’s bus stops have seen such installations in the past. In December, a telecommunications service provider installed air purifiers at several stops. That project coincided with a period when air pollution is usually high in the Capital as farmers burn crop residue in surrounding states.